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WELCOME TO YOUR FIRST OFFICIAL DAY AS A BLOG BOSS!

Yep, that’s right. Today is the day you stop blogging just for “fun” and start blogging for profit (it will still be lots of fun!)

And your first official job as a Blog Boss is to wave good bye to a few nasty hobby-blogger habits. So let’s make it official and say ‘Adios’ to the you who:

  • Had to hustle and struggle every month for peanuts, and sometimes not even that!
  • Knew the things they should be doing on their blog to make it wildly successful, but always put them on the “When I have more time list”….
  • Felt like they had to say ‘Yes’ to insultingly small sponsored post and banner rates, because it was better than nothing at all.
  • Worked full time on their blog, and in their “real job” and then felt super guilty that they never had enough time or energy for their family and friends.
  • Felt like they just didn’t have the right knowledge, enough time, or even enough money, to create something that anyone would ever want to buy!
  • Was terrified that all the time, effort, tears and heart ache was going to end up being a complete waste of time.

ok, second official duty as blog boss? you have to create, launch & sell an e-product!

Don't worry, I'm going to show you how (it's not as hard as you think!)

fact: e-products are the simplest way to make real & reliable income from your blog (no matter how many readers your have!)!

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An intensive, one-of-a-kind, online workshop where I personally guide you, and a select handful of rockin' bloggers, step-by-step through creating, launching & selling your own profitable e-product... in just 8 weeks!

And this isn't some read-it-now, MAYBE do-it-later online course. NO WAY! In the eight-weeks we spend together you are going to actually CREATE, LAUNCH & SELL your e-product... plus lots, lots, more!

In fact, we are actually going to all create the most important bits together, live, during our two x 2-hour online implementation workshop sessions (yep, that's right, there's no procrastination allowed here!). And even better, as it's live, if you get stuck, I am right there ready to help!

ready to go from blog to boss? better hurry... sign-ups close June 1st!

  • Blog to Boss helped me save so much time in figuring out the nuts and bolts of the how to plan and launch my eBook. I had been putting off launching my first digital product for a while and B2B was a complete game changer in terms of helping me stay accountable, keep motivated and on track. But the most invaluable part of the course was the insider knowledge from Kate who has 'been there and done that' to break down each part of the process into step-by step chunks. Kate is super approachable and being able to ask questions and having her support along the way made the whole process enjoyable! I'm over the moon to have launched my first eBook Glow and will be able to easily transfer this knowledge into eProducts I create in the future - thank you Kate!

    Rachel Gadiel
    Rachel Gadiel www.rachelgadiel.com

By the end of our 8-weeks together you will have:

Developed the best possible eProduct for your blog (one so irresistible your readers will buy it before you’ve even started it!)

Completed and started selling your very own professional and profitable e-product.

Actually created that eproduct, using our exclusive professionally designed tools and templates, and all in only a few extra hours per week.

Put into place a simple but effective Marketing system to keep the sales rolling in!

Prepared all your beautifully designed marketing materials ready to promote, pre-sell a re-sell your finished product.

PLUS – A secret weapon opt-in for growing your email list like crazy.

MY BLOG TO BOSS STORY

aka how i went from broke and burnt-out, to having $50k+ months (and loving it!) in just 6-months!

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I actually wanted to share something a little embarrassing with you, you see only 18-months ago I was this close to chucking it all in. I was working 10-12 hour days, 7 days a week, I was gaining weight  and I was the worst possible partner and friend.

I mean yes, I did have a business that I loved with my blog Drop Dead Gorgeous Daily. And yes it was very successful (200K monthly visitors and earning multiple 6-figures for the last two years).

But to maintain this amazing business I basically needed to work as an ad-sales person, and to give me the time to do that I also needed to have an office, and five staff members, and nearly all of that money that I busted my arse to earn, went to them.

I was burnt out, and exhausted and about to give up. I knew something had to change!

And it was in that moment that I had my epiphany!

I didn't want a blog that relied on advertising to make money any more. Instead, I wanted to create a product of my own, one that let me really reach and help people, provide a steady stream of income, and one that I would actually enjoy creating, and yes, even selling.

I went home and put up a post that day with a simple Paypal button announcing that my new eProduct was “coming soon!”, and you know what. Within the first four weeks I made almost $20,000!

That was $20,000 of passive income, doing something that I loved doing.

And since then it's gotten even better, not to sound like I am bragging, but $50,000+ months are now not that unusual in these parts... and it is all from selling eProducts!

Now I have created a simple set of systems, steps and templates that anyone can use to easily create, launch, and sell highly profitable eProducts, just like I have.

And this is what I want to share with you in Blog to Boss!

No matter what you blog about, how long you have been blogging, or how un-techie you are, I can show you how to easily create a profitable eProduct for your blog in just 8-weeks.

so... how do you become a blog boss?

JOIN ME FOR BLOG TO BOSS NOW & I'LL GIVE YOU THE TOOLS AND KNOW HOW YOU NEED TO...

1. CREATE

CRAFT & DEVELOP A KILLER EPRODUCT IDEA PLUS ACTUALLY PHYSICALLY DESIGN, BUILD & CREATE IT ALL IN JUST A FEW WEEKS

2. LAUNCH

YOU'VE GOT YOUR EPRODUCT STARTED & IT'S LOOKING GREAT.
NOW IT'S TIME TO GET YOUR TRIBE EXCITED, BUILD YOUR AUDIENCE AND YOUR LIST.

3. PROFIT

LET ME GUIDE YOU STEP-BY-STEP THROUGH HOW TO PRE-SELL & THEN KEEP SELLING YOUR SHINY NEW (& AWESOME)EPRODUCT FOR YEARS TO COME!

& DON'T FORGET YOUR BONUSES!

BONUS #1

EXCLUSIVE PRO-DESIGNED TEMPLATES FOR YOUR EBOOK, ECOURSE, MARKETING, SOCIAL & WEBSITE (WORTH $500+).

BONUS#2

2 X 1-HOUR LIVE GROUP Q&A SESSIONS WITH ME TO ASK ANYTHING YOU WANT & KEEP YOU ON TRACK (WORTH $497).

BONUS#3

2 x 2-hour LIVE GROUP IMPLEMENTATION WORKSHOPS – CREATE & BUILD YOUR EPRODUCT LIVE WITH ME. (WORTH $997)

BONUS#4

FREE LIFETIME MEMBERSHIP TO THE NEXT ROUND OF THE BLOGGERS’ MBA LIVE eCOURSE
(WORTH $497)

THAT’S OVER $2000 OF AMAZING BLOG-BOOSTING BONUSES!!

want to take a peek?

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DATES & DETAILS

Enrollments close Midnight, Monday June 1st (GMT+10 ), and class starts Monday 8th of June, but there is a little pre-work you’ll need to do before then!

The dates for the live chats & workshops are:

  • Live chat #1 –  June 16th, 7.30-8.30 PM (GMT+10 /Melbourne / Australia time)
  • Implementation Workshop #1 –  June 27th, 12noon-2pm PM (GMT+10  / Melbourne / Australia time).
  • Live chat #2 –  July 7th , 7.30-9.30 PM (GMT+10 / Melbourne / Australia time).
  • Implementation Workshop #2 –  July 25th, 12noon-2pm PM (GMT+10 / Melbourne / Australia time)
  • I have officially created my very first eCourse and it feels incredible to have taken something which was just a small seed of an idea in my soul, create it with all of my love, and put it out into the world! Every time I hear from one of my Beautiful Life Bootcamp enrollies on how much they are getting out of my eCourse, my spirit soars - I love helping and serving people and I'm so grateful for Blog To Boss (and the amazing Kate!) for showing me how it's done. The Blog to Boss course distilled the huge volume of information on running an eCourse into a simple, comprehensible and actionable format. The insider knowledge of what works best in terms of technology and marketing was super helpful - but the absolutely best part of the course was the incredibly supportive and uplifting Facebook community - they were the accountability partners (and sweet, soulful cheerleaders!) I needed to get my eCourse Beautiful Life Bootcamp out into the world. It's one of the best decisions I've made! It saved me weeks, probably months (maybe even years?!) of trial and error, head-banging and trying to reinvent the wheel. I had a burning desire to share my darling eCourse Beautiful Life Bootcamp with the world and teach and help so many souls with expanding their happiness, creating their dreams and blossoming into the best version of themselves - but I have to admit, I didn't have the same burning desire to learn all the complex techy stuff and spend years getting bogged down in things that didn't serve my audience. Blog To Boss made the incredible journey to the creation and completion of my eCourse so much faster and easier than if I had gone it alone - which meant I could focus on making the BEST possible, value-packed and professional product for my gorgeous Bootcamp enrollies. It's one of my proudest achievements to date and I can't wait to run it again and again!

    Elyse Gorman
    Elyse Gorman Notes On Bliss / Beautiful Life Bootcamp

A TASTE OF BLOG TO BOSS (CLASS OF 2014!)

Let's do this! join me now

ENROLLMENTS CLOSED JUNE 1ST

+GST added at checkout for all applicable orders

LEARN FROM A REAL BLOG BOSS!

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For those that don't know me already, 'Hi', I'm Kate McKibbin, the editor and owner of Drop Dead Gorgeous Daily (a multiple 6-figure blog that I have been running for the last 7+ years) & Secret Bloggers' Business. And before that I was working in fashion magazines, websites and advertising in both Australia and London.

Over my blogging journey I have created my own collection of nail polishes with Revlon, been the official blogger for LÓreal Melbourne Fashion Week (twice), been nominated for Cosmopolitan magazine's Fun Fearless Female awards, a finalist in the BRW Women In Media Awards, my blog has won a coveted Jasmin Award, and I was also named one of Anthill's 30 under 30 entrepreneurs too.

I guess you could say, I know my stuff! And now I want to share it with you!

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  • Hands down one of the best investments I've ever made for my business. A game-changing course filled with information, support and guidance that is top notch on all levels. Kate's course gave me the skills, confidence and drive to create a product that is not only profitable but packed with value that I'm incredibly proud of. After the amazing success of my first course Digital Bravery (which was created during Blog to Boss), I'm now already on my second course, with plans for another later this year and already brainstorming other digital products. Kate killed it in this course! So grateful I made the investment which at first felt like a lot and now I pinch myself for not investing in myself sooner - it has changed the way I look at investing in my business, a small drop in the bucket compared to what you could possibly earn.

    Jaclyn Carlson
    Jaclyn Carlson Blog Society / Digital Bravery
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we only run blog to boss once a year, don't miss out!

ENROLLMENTS CLOSED JUNE 1ST

+GST added at checkout for all applicable orders

got questions? get answers!

Who is this course for?

- Anyone who has been blogging for a while, and is ready to take it to the next level.

- Bloggers who have already built their tribe, or are on their way, and want to leverage this awesome community they're creating into a way of making regular income

- Bloggers who want to grow their authority in their niche, and their fan-base too!

- Skilled-up bloggers who want to share their gifts & talents with the world!

- Bloggers who want to make a full-time (plus some!) income from blogging!

If you answered yes to any of the above, then Blog to Boss  is made just for you!

who is this course NOT for?

- Anyone looking for a magic pill solution, you will need to do the work to get the results, this is not a get-rich-quick scheme.

When does it start?

Enrollments close Midnight, Monday June 1st (AEST), and the first module is sent on Mondy 8th of June, but there is a little pre-work you'll need to do before then!

The dates for the live chats & workshops are:

- Live chat #1 -  June 16th, 7.30-8.30 PM (Melbourne / Australia time)

- Implementation Workshop #1 -  June 27th, 12noon-2pm PM (Melbourne / Australia time)

- Live chat #2 -  July 7th , 7.30-9.30 PM (Melbourne / Australia time)

- Implementation Workshop #2 -  July 25th, 12noon-2pm PM (Melbourne / Australia time)

(Not from Australia? Check out World time buddy here to convert the times.  Also don't worry if you can't make it LIVE, even the implementation workshops will be recorded, and then uploaded for you to view when suits you, and all questions can be submitted in advance for answering too). 

What is the difference between Blog to Boss, the MBA/Bootcamp and Ready, Set, Blog?

Blog to Boss is a high-level, intensive course the is designed to help you create, build, launch and sell a successful eProduct.

The MBA/Bootcamp is an intensive 6-week online course that focuses on the business side of blogging (that is branding, monetization and traffic).

And Ready, Set, Blog is created for people who really need to learn the basics of blogging first like finding their voice, setting up a user-friendly layout, and other key blog-foundation topics.

Do I have to create an eBook?

Absolutely not, Blog to Boss is designed to help you create either an eBook or an eCourse, including all the templates your need for everything (sales pages, social media, the physical eBook).  Although even if you have a different type of eproduct in mind, the process and modules will still apply.

Do I have to create an eCourse?

Absolutely not, Blog to Boss is designed to help you create either an eBook or an eCourse, including all the templates your need for everything (sales pages, social media, the physical eBook).  Although even if you have a different type of eproduct in mind, the process and modules will still apply.

Do I have to already have an idea already?

Definitely not, the first week of Blog to Boss we go through how to come up with, and analyse your eproduct ideas depending on what will work best with your blog and audience.

So if you don't have an idea just yet, we can help you find the one that will work best. And if you do have an idea, we can help you evaluate that idea to make sure it is as strong as possible (so has the best chance of success too!)

Do I have to already have a lot of readers?

I'm not going to lie to you, obviously the bigger your initial audience the better. But having said that I know B2B alumni who have created very successful eProducts with only a few thousand monthly readers.

Also, another benefit of creating an eProduct is that it can help you grow your audience as well, so it's a Win, Win!

How is the course delivered?

The course is split into 4 2-week modules, each including a LIVE one hour Q&A and strategy call, plus a new set of content chock full of worksheets, do-it-now action points, checklists, templates and much, much more. And we'll send you an email when we do!

What if I get stuck?

That is what I am here for! I will be answering questions via the comments section on each module, and also in the private Facebook group, and don't worry there are no wrong answers, and no stupid questions, we are here to help. As are the other amazing bloggers in the course!

But I'm not very techy?!

Don't worry, this course has been specifically designed with a non-techies in mind. Yes, I will show you exactly how to create (and build!) everything you need to sell an eProduct, and this can include sales pages, shopping carts, and even online course membership sites (in fact we've already half set it all up for you, you just upload the templates, drop in your own images and text and you are good to go!)

But we have pretty much pre-done all the hard stuff for you, and have created templates where you can, and easy to follow, non-tech-speak instructions and videos for everything else.

Plus we have our two live workshops where we actually all, as a group, create and set up these elements together, so you can ask any questions then too!

What if I don't love it?

If it's not for you, we'll happily refund your money up to 7 days after the first day of class.

 

what are people saying about working with me?

  • The SBB course has equipped me with all of the blogging knowledge I need in order to move forward with my own website; Everything from how to drive traffic to my blog, ways I can begin making money with my blog now, and even how to create the perfect e-product! This course has not only inspired and motivated me, but it's also pointed me in the right direction for the future of my blog and publication. Thank you so much Kate - You're a wonderful mentor and teacher!

    Melanie
    Melanie Whim Magazine (www.whimmagazine.com)
  • I found a lot more practical things I could actually implement than other courses I have done. I really appreciated the Media Kit template and it inspired me to finally get around to creating one! I also found the pricing section really useful too. All in all despite having had my blog for a couple of years there was plenty that I learnt.   My readers have grown consistently over the last few months because I am being more efficient and spending time on what gets results.

    Maria
    Maria Looking Stylish (www.lookingstylish.co.uk)
  • All in all the changes with my blog have been huge. I've nailed down who I'm blogging for and that has provided me with a clear direction for my posts and how I approach them. I've also been able to increase my blogging schedule to 5x per week without any difficulty as the course has given me the focus that I desperately needed.

    Caroline
    Caroline Style On The Side (www.styleontheside.com)
  • “Full of valuable information, lesser known advice and handy tips and ….. Kate is incredibly engaged and supportive - it feels like you're being taught by an old friend!"

    Elyse
    Elyse Notes On Bliss (www.notesonbliss.com)
  • “I've had SO many ah-ha moments and it's really helped me put the pieces of the blogging puzzle together…  it's like having a blogging guru at your fingertips."

    Leonie
    Leonie The Style Insider (www.thestyleinsider.co.nz)
  • “The price is fantastic, the content rocks and Kate is very pro-active and forever wanting to help us with more and more ideas so thank you for allowing us into your world of secrets."

    Belinda
    Belinda Out of Office Solutions

You made it all the way to the bottom of the page... don't put it off any longer!

ENROLLMENTS CLOSED JUNE 1ST

+GST added at checkout for all applicable orders